Announcing the 7th Annual ProS Who Know Virtual Event Where Parcel Shipping’s Biggest Challenges Take Center Stage

ProShip, a leading and award-winning provider of multi-carrier shipping software, has announced the return of ProS Who Know, an annual virtual event focused on the trends, disruptions, and opportunities shaping parcel shipping. Taking place September 1st and 2nd, 2026, this dynamic event brings together the brightest minds in shipping and supply chain including subject matter experts, technology leaders, carriers, and parcel shippers themselves. 

Now in its 7th year, ProS Who Know has become a trusted learning destination for logistics and supply chain professionals seeking practical strategies to improve shipping performance, manage costs, and stay ahead of rapid industry change.  

This year’s event will feature panelists from leading organizations across the parcel shipping ecosystem, including UPS, Veho, Restoration Hardware, Hot Topic, StreamTech Engineering, Diamond Fulfillment, and many others. 

With five educational and engaging sessions on the agenda, attendees can look forward to candid discussions covering timely topics affecting parcel shipping operations, including:

• [Expert Panel] AI in Parcel Shipping: Approved, Denied, or Proceed with Caution? (Tuesday, September 1st, 12 PM CDT): Join industry experts for an interactive discussion on the role of AI in modern shipping operations, including where AI can drive meaningful results and where human decision-making still reigns supreme. Learn how leading organizations are evaluating AI-powered solutions and building a practical framework for adoption. 
• [3PL Panel] 3PL Smackdown: Who Wins? You Decide. (Tuesday, September 1st, 2 PM CDT): Watch leading third-party logistics providers go head-to-head as they tackle real-world shipping challenges and reveal the strategies behind their success. Attendees will gain valuable insights for selecting the right logistics partner and evaluating provider capabilities beyond the sales pitch. 
• [Carrier Panel] Where the #$%& Is My Package? Inside the Carrier Confessional: What Every Shipper Should know (Wednesday, September 2nd , 10AM CDT): Hear directly from carrier experts as they pull back the curtain on delivery exceptions, tracking visibility, and the operational realities behind today's parcel networks. Explore the technologies and innovations shaping the future of shipment tracking and customer experience. 
• [Customer Panel] 3 Shippers Tell All: A Peak Season Survival Webinar (Wednesday, September 2nd , 12 PM CDT): Learn how experienced shippers successfully navigated peak season challenges, from forecasting demand and securing carrier capacity to managing disruptions when plans didn't go as expected. Walk away with proven strategies to strengthen your own peak season preparedness. 
• [Tech Panel] API/Platform/Hybrid? The Carrier Tech Decision That Determines Whether Your $1M Automation Pays Off (Wednesday, September 2nd , 2PM CDT): Discover how critical shipping technology decisions can significantly impact warehouse automation performance, uptime, and scalability. Industry experts will break down the pros and cons of API, on-premise, and hybrid deployment models while sharing practical guidance for avoiding costly infrastructure mistakes. 

Whether you’re involved in transportation strategy, warehouse operations, supply chain management, customer experience, or shipping technology, ProS Who Know 2026 is where parcel shipping professionals come to learn what's working now and what's coming next. 

Registration is now open and free to attend. Save your seat for the live sessions to engage with speakers, access educational content from the top, and get your questions answered. If you are unable to attend live, you can register to receive access to the on-demand recordings, available for a limited time after the event.  

For more information and to register for the 7th annual ProS Who Know Virtual Event, visit the event registration page: ProS Who Know 2026